How the WOM
Protocol Works

An entire ecosystem of creators, authenticators, publishers, and advertisers creates, incentivizes, and rewards word-of-mouth recommendations.

Whitepaper

Economy Paper

One Pager

01

Content
Creators

share word-of-mouth recommendations on
social media and other content platforms that have integrated the WOM Protocol.

02

Content
Authenticators

identify and validate the recommendations
using the WOM rating system in the WOM Authenticator App.

Download the WOM Authenticator app

04

Content platforms

earn WOM Tokens as consumers engage with content on their platforms.

05

Brands and advertisers

use the WOM Campaign Manager and WOM Tokens to access, incentivize, and increase the reach of word-of-mouth recommendations.

Our Partners